Master Campaign Performance Optimization

Join our comprehensive 12-week program starting September 2025. Learn proven techniques from industry experts who've optimized campaigns across Taiwan's competitive digital landscape. No experience required — just bring your curiosity and commitment.

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Students collaborating on campaign optimization strategies during hands-on workshop session

Learn From Practitioners, Not Just Teachers

Our instructors aren't just educators — they're active professionals managing real campaigns and solving actual business challenges. You'll learn current techniques that work in today's market, not outdated textbook theory.

Portrait of Tobias Lindqvist, Lead Campaign Strategist

Tobias Lindqvist

Lead Campaign Strategist

Started managing Facebook ads for local restaurants in 2019. Now oversees performance campaigns for 40+ Taiwan businesses. Specializes in audience segmentation and conversion tracking that actually makes sense.

Portrait of Dmitri Kovalenko, Analytics Specialist

Dmitri Kovalenko

Analytics Specialist

Spent five years debugging Google Analytics setups that previous agencies broke. Teaches practical data analysis without the unnecessary complexity. His students learn to spot real patterns, not vanity metrics.

Portrait of Connor MacLeod, Creative Performance Lead

Connor MacLeod

Creative Performance Lead

Background in graphic design, but discovered his real talent was making ads that people actually click. Focuses on testing creative variations systematically rather than guessing what works.

Portrait of Finn O'Sullivan, Technical Implementation Expert

Finn O'Sullivan

Technical Implementation

Handles the technical side that most marketers avoid — pixel setup, conversion tracking, attribution models. Makes complex technical concepts accessible for people who just want their campaigns to work properly.

What You'll Actually Learn

Week 1-2

Campaign Foundation Setup

Start with proper account structure and tracking implementation. You'll set up conversion tracking that actually captures meaningful data, not just page views. Learn to organize campaigns in a way that makes sense six months later.

Hands-on setup sessions + troubleshooting
Week 3-5

Audience Research & Targeting

Move beyond demographic guessing. Learn systematic approaches to finding audiences that actually convert. Practice with real business cases from Taiwan market, including cultural considerations that affect campaign performance.

Research workshops + audience analysis
Week 6-8

Creative Development & Testing

Design ad creative that performs, not just looks pretty. Learn systematic testing approaches for images, copy, and video content. Understand what creative elements drive results and how to iterate effectively.

Creative workshops + peer review sessions
Week 9-10

Performance Analysis & Optimization

Learn to read campaign data and make informed optimization decisions. Practice identifying performance issues and implementing solutions. Focus on metrics that actually matter for business outcomes.

Data analysis labs + optimization practice
Week 11-12

Advanced Strategy & Scaling

Scale successful campaigns without losing efficiency. Learn advanced bidding strategies, budget management, and long-term account growth. Prepare for managing larger budgets and multiple client accounts.

Strategy sessions + final project presentation

Program Details

Duration
12 weeks intensive
Schedule
Tue/Thu evenings
6:30-9:30 PM
Next Cohort
September 15, 2025
Class Size
Maximum 16 students
Investment
NT$ 48,000
Payment plans available
Location
Nantou City center
+ online option
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