How We Got Here
The idea for Overfluxmegabest came from a frustrating pattern we kept seeing. Companies would launch campaigns with high hopes, only to watch their budgets disappear with little to show for it. The problem wasn't the platforms or the targeting—it was in the optimization process itself.
What keeps us motivated is seeing businesses finally get the return they expected from their marketing investment. It's not about revolutionary tactics—it's about consistent attention to what actually works.
